Customer Service
Customer Service
A compilation of HousingZone's articles, surveys, ideas, trends, and tips on customer satisfaction for residential builders, remodelers, and architects serving the residential construction industry.
Start With the Why: Fundamentals of the Custom Builder Business
In our inaugural episode of Taking Care of Business, host and custom builder Duane Johns sits down with Scott Beebe, head coach and founder of My Business on Purpose, to talk vision, purpose, mission, values, and more
Business
Why AI Is Now Key to Our Trade Partner Strategy
Thompson Custom Homes Business Manager Erin Day explains how AI became a crucial part of building and maintaining successful trade partner relationships
Customer Service
A Smart Home Built Smart
Custom builder August Homes blends efficient, high-tech home automation systems with high-performance, sustainable building strategies
Business
Choosing Humanism, History, and Beauty Over Modernism
Celebrated architect Laurence Booth, whose career spans half a century, shares insights on modernism's flaws, the characteristics of beauty, his design process, and more
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Leadership
Mark Richardson: Help your potential clients feel more confident
Confidence. Such a simple word but also a word that may have more to do with your success or failure than any other.
Leadership
Hot elevation + Lean = Fast sales
The overriding principle of Lean Design is marketability. The winning combo is to make the home simple and efficient to build while having an…
Leadership
5 keys to being a good salesman by Jerry Jones
In 2008 the Dallas Cowboys were the featured team on HBO’s Hard Knocks. Hard Knocks is the reality documentary series that takes you behind the…
Customer Service
Have you Drunk the Social Media Kool-Aid?
When I was part of a growing home building company we learned to be on guard for the newest “technology” coming down the pike that promised to…
Customer Service
Do You Really Want More or Less Realtor Generated New Home Sales?
It is not a secret to regular readers that increasing a home builder’s customer satisfaction increases referral sales. Many home builders blow away…
Customer Service
Lesson Learned: The Perils of Sales Success aka Luxury Car Alert!
The market bottom is clearly behind us, and this is validated by three very reliable indicators. First, annualized home starts have more than…
Leadership
How stereotypes hinder effective communication… and clean cabinets.
It was the typical Fourth Quarter Push. We all knew the drill. Well, most of us did. It was 2006, back before the meltdown. Back…
Customer Service
Lessons Learned from Lance Armstrong
There is no question that Lance Armstrong has one of the most unique comeback and sporting histories of all time. He was a little known triathlete,…
Leadership
What “The Elf on the Shelf” can teach you about productivity, leadership.
The Elf on my Shelf isn’t working effectively. Instead of duping my 5 year-old into behaving like a Christmas angel, it’s giving me a guilt…
Customer Service
The Teamwork Fable - 4 Oxen & The Lion
We all know that teamwork is an important ingredient in building great homes and great relationships with our customers. This importance is…